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We’re Webby Honorees AND We Won a Gold ADDY at Regionals!!!

By Susan

And so it was that a fantastically fun project we did last year became a Webby Honoree in the “Online Film & Video – Comedy: Individual Short or Episode” category for the Night of the Living Trekkies book trailer! Other honorees in our category were produced by NBC, AMCtv, Sesame Workshop, the Walt Disney Company, Wiseguy Pictures, CollegeHumor, and Funny or Die. Not bad company to keep.

Again, thanks to our buddies Justin Lutsky and Opie Cooper for inviting us to be a part of this incredible project.

There’s a lesson here…something about how much stuff you can achieve if you just quit sleeping altogether.

 

In case you didn’t get to enjoy it before:

 

And if that wasn’t enough….

Last night we also won a Gold ADDY award at District 7 (south east region) of the American Advertising Federation for our company promo book Fortpolio 2.0!!!

Same lesson about sleep deprivation. I’m sensing a theme here…

Next, our book will compete at the national level. I’ll let you know how that turns out.

 

 
Not a bad way to close out the week. Now I need a nap.

Filed under: Shameless promotion

 

Free Font Friday: Perforama

By James

Perforama Font is another great free font by russian designer Alexey Frolov. Available as Regular and Italic.

Download it Now | About the Designer

 

Filed under: Free Font Friday

 

Incredible Illustrations of Tiago Hoisel

By Susan

It’s been a while since I did a post on inspiring artists. I thought today I’d give you a quick introduction to the fabulous illustrative work of Tiago Hoisel, a brazilian artist whose work we came across on CGSociety.

Tiago uses distortion and depth of field to create compositions that suck you in, and because he has a great sense of humor about his subject matter you’re never disappointed. I can’t get enough! They’re so funny, and the level of detail is amazing.

Here are a few of my favorites (you can click on each one to see a larger version):

Big Bad Wolf
Yeah so little red riding hood(s) might be terrified and probably rightly so, but you can just feel the joy of the big bad wolf…arms open, tongue out. I kinda want to scratch his belly!

 

A similar idea: Lunch Time!!!
Again…pure animal joy! Sharks never looked so cute. The water is fantastic, and my favorite part is that the parachutes all look like lemon slices. Bon Apetit my hungry friend :)

 

This has never happened to me before (click to see his process)
I think you can tell what the inspiration for this one was – Pirates of the Caribbean. So detailed. I have to admit though, it’s the middle tentacle that gets me! Hah!

 

Axl
Unbelievably detailed feathers, a glorious mane straight out of the 80s, signature bandanna, and the kind of rock star attitude that makes for a serious chick magnet. Yes. I said it.

 

Baby
I dare you to make baby talk. Pretty sure you’ll get punched in the eye. This baby has been through some things people. And he’s not happy about it.

 

Chico Bento (click to see his process)
This one in particular has a great breakdown of how he did it.
Depth of field, fish-eye distortion and emotions flying all over the place. I don’t know who to root for!

If you like his work be sure to leave some comments on his CGSociety portfolio.
There’s tons more examples of his work there.

 

 

Monday Report | 04·11·11

By James


Typeface

I am one of those annoying fontaholics. One of these type nerds that actually mutters to himself in disgust anytime Papyrus is used for anything other than a youth group mission trip. I know, we are ridiculous.  But if you fall into a similar group, you may want to check out the newest iPhone app for your type obsession.  Typeface looks like it could be a great (and useful) way to catalog the fonts we see every day – and the interesting part will be when enough of us are using it – we may be able to track font trends and local type styles.

 

» Check it out |  Get it (.99 iTunes App Store)


Always with Honor x Audubon

I have been a big fan of the Portland design team Always with Honor (I am wearing their Moose T-Shirt right now) for quite some time.  I love the clean and clever use of simple shapes and color in their designs – and it’s great to see that style appreciated by periodicals such as Audubon.  Check out AWH and their take on some common fowl – you won’t be disappointed

» Check it out | Buy Print (25.00 AWH Gift Shop)

Adobe x iPad
Alongside Creative Suite 5.5, Adobe has annouced 3 new iPad apps that will allow you to interact with Photoshop CS5.

Adobe Eazel
With Adobe Eazel, you can use your iPad and your fingertips to paint beautiful works of art. Paint across your entire iPad screen, and easily access the tools you need. Send your artwork directly to Photoshop CS5 from any location—all you need is a network connection between your iPad and computer. Or do all your painting in the app, and share via email.
Adobe Nav
With Adobe Nav and a network connection between your iPad and computer, you can customize the Photoshop CS5 toolbar on iPad to easily access the tools you use most. Browse, reorder, view, and zoom in on up to 200 open Photoshop documents on iPad. Tap a document on iPad to make it the active document in Photoshop CS5. Disconnect from the network and use iPad to easily share files in person with others.
Adobe Color Lava
With Adobe Color Lava, you can use your fingertips to mix colors on your iPad and create custom swatches and five-swatch themes. Instantly access them in Photoshop CS5—all you need is a network connection between your iPad and computer. Or use the app wherever inspiration strikes, and then bring your colors into Photoshop CS5 when you’re connected. Share colors via email, too.

» Check it out

 

 


The work of David Mascha

I just found the portfolio of David Mascha.  I love his type treatments and unique style.

» Check it out


LOGO DESIGN INSPIRATION
(via Abduzeedo)
Phones – http://abduzeedo.com/logo-design-phones


FROM DEVOUR

In case you missed it – Jered Leto’s tribute to Kurt Cobain (he looks exactly like him)

 

 

Filed under: Monday Report

 

Sentiment Analysis

By Diana

I have previously commented on what some businesses were doing to use social media to their advantage, but I just came across an article about the science of tracking people’s mentions of your brand and coming up with your approval rating (yes people… approval ratings are not just for the president anymore).

Online reputation management is not new. I’m sure all of you know there are ways one can track mentions of a name, company name, word, etc. online. Some of these options are free, and this works perfectly for an individual or small business, but when you have millions of people talking about you and you want to know what they feel, there needs to be a system in place to interpret all of that data.

What WiseWindow is doing that is new and amazing, is that they have created a new way of doing market research that takes advantage of all the unsolicited, unbiased and spontaneous information that populates the internet. Their platform MOBI (Mass Opinion Business Intelligence) combines proprietary deep website crawling, relevance recognition and statistical natural language analysis to produce real-time data that can help businesses evaluate people’s opinions of their brand.

They can monitor responses to ads, news, product launches, events and can also monitor people’s responses to competitor’s actions as well, so they can track how they are doing in comparison.

Forget focus groups and polls that take a long time to produce usable data and only reflect the opinions of a few. Why wait when you can know what millions are thinking whenever you want. By the way, learning about these ancient market research tools in school is also a thing of the past, since WiseWindow has provided Harvard Business School students with a version of their platform so they can apply this new technology to their school projects! talk about state of the art!

 

Filed under: Branding, Marketing

 

St. Patrick’s day madness!

By Diana

St. Patrick’s came early to Paragon, as we were working on a cool St. Patrick’s Day card for SEDA that was accompanied by an oyster knife wrapped in a custom designed tartan-like wrapping paper.

SEDA came to us with a few awesome ideas, but it was a challenge to figure out the best way to make them  happen. In the end we thought: Who wouldn’t want to receive this oyster knife around March 17th? There will be plenty of beer and what better companion for the beer than a bucket of oysters.

The card was printed using a metallic ink, and the front looks like an oyster, because we weren’t able to eat 150 oysters in time to include the real shells with the package.

The guy in the picture is Taichi. He is an advertising student at SCAD and he was brave enough to accept the challenge of helping us pack and wrap all 150 of these boxes!

Great job everyone!

wrapped boxes

 

Monday Report | 04·04·11

By James

 

Back from vacation in Colorado, here are some fresh links from the past week (or two).

  1. Did the “Uncanny ValleyKill Disney’s CGI Company
  2. In a perfect world, check out this sweet (unofficial) Rebrand of Home Depot
  3. We all love SCAD, but the School of Visual Arts has just launched two new degree programs: MFA in Products of Design and MFA in Design for Social Innovation.  Both sound very interesting.
  4. The Hee Haw Collective is a new project from Woodward Design, whose aim is to cre ate projects that design ers across their city could par tic i pate in col lab o ra tively. A great idea, if you ask me.
  5. Build Conference 2011 has launched a site – Register Now
  6. April is such a deceptive month – Today is Tell a Lie Day – make it a good one
  7. Hard to believe that Fonts in Use has been around for 100 Days – Time flies when it’s only 100 days
  8. Freaking BEAUTIFUL editorial illustration for the iPad by Pietari Posti
  9. Check out the New Skype Heeadquarters
  10. Some sweet hand lettering for you to use – by Jeff Rodgers

 

 

Filed under: Monday Report

 

The 2011 TED Prize Winner Wants You To Be A Part of His Next Project

By Susan

Does art really have the power to change the world?

Meet the 2011 TED Prize winner, JR, a street artist who is using his art to build bridges between people.

You’re going to want to watch this!!
Sometimes simple ideas can be the most powerful.

Please consider being a part of his next global art project, INSIDE OUT.

 

Monday Report | 03·21·11

By James

 

 

From TED – The birth of a word
Are Touchscreen Tablets Effective Design Tools?
ForeverMap is a new and easy offline map tool for your iOS device
The latest Field Notes product is a Dry Transfer edition.
David Airey put together a great list of Type Foundries to keep your eye on. There’s also some great additions in the comments.

 

Filed under: Monday Report

 

Free Font Friday: Tidal

By James

Tidal is a friendly, soft slab serif font.
A heavy weight face with a welcoming feel.
Hand drawn with organic & juicy contours.
Perfect for headlines, posters or large print. Features 94 glyphs.

Download TIDAL Now

Filed under: Free Font Friday