We’re lovers of design, tech, process, people, ideas, creativity and snacks.

Here are some of our thoughts on these topics and more.

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Python S3 Sync Helper

At Paragon we back up everything.

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Case Study: Producing an Explainer Video for a Highly Technical Software Product

Skipping vital stages of the process, especially storyboarding, doesn’t guarantee a quicker process, it might even make things take longer.

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Save Time and Money on Your Next Explainer Video

Have a plan and follow it!

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A Call-to-Action Cautionary Tale

Making it hard for customers to purchase.

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A Note on Data Mining

Tracked/mined data is used to give users better search results, targeted ads, restaurant recommendations, map locations, directions and more.

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Explaining Sensitive Subjects with Your Animation

Sensitive issues, by their very nature, make people uncomfortable and are hard to talk about, let alone illustrate.

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Our Adventures at Southern Fried SXSW 2014

This year we were pleased to be involved with the state of Georgia's plans to attract attention to all the cool things happening in our fair state.

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Traditions

They matter. We have one around here we call the Holiday Mailer.

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Nelson Rolihlahla Mandela (18 July 1918 – 5 December 2013)

"It always seems impossible until it’s done."

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Strategy Matters

Good strategy matters, but it isn't easy, and it's a fairly new idea, at least in the advertising arena.

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Avoiding the Workflow Tangle

If something looks good but doesn't actually work, start looking for another way.

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