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Using the Whole Buffalo, I Mean Box

Mar 29, 2012

It involves paying attention to the details, and having a sense of humor.

Quick design challenge: How would you reinforce your geek cred AND encourage user engagement all without annoying anyone? Oh, and all you get to use is your shipping boxes.. go!
(clue: it involves paying attention to the details, and a sense of humor)

While you’re thinking, here’s how NewEgg did it.

box-awesome

box-review

Even to the last flap…

lastflap

We haven’t ordered from NewEgg.com in a while so forgive us if this isn’t exactly news, and we’ve seen companies put messages on their boxes before, but for some reason this use of cheekiness hit the right spot.

Andrew Davies

Drew's degrees in Illustration, 2D animation and Broadcast Design, and his volleyball skillz mean he can get your design done and play well with others at the same time. He’s the Creative Director at Paragon and will call you out if you start hanging out with shady-looking fonts and messing around with whacked-out color palettes.

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